Think Like A Lawyer ; Don’t Act Like One – PICK YOUR ENEMY

The former mayor of Rotterdam, Bram Peper, caused a scandal when he submitted an expense claim for tens of thousands of euros to his employer, the City of Rotterdam. Allegedly, he had spent the money on private trips and fancy dinners. Peper played it well. He counter attacked and targeted the most attractive opponent — that is, the opponent whose defeat would benefit him most. He picked KPMG, the accountants. They had acted wrongfully: they had gone public with the details of their report. He started legal action against them, they settled for an enormous amount, and his name was cleared in the media.

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